benefits
95% of people search local business online
91% of them will also read online reviews about local business.
Most consumers look at least 2 review sites before making a decision.
84% of people trust online reviews as much a personal recommendation.
73% of consumers think that reviews older than 3 months aren't relevant anymore.
A successful marketing plan relies heavily on the pulling-power of advertising copy. Writing result-oriented ad copy is difficult.
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